This is the story of a little idea from an even littler girl. Watch it become reality with the help of some very special friends, and the power of Office 365.
The first big creative work by Microsoft and it"s ad agency VML Australia - "Julia"s Flubble Machine, made with Office 365" - has just launched, an integrated creative campaign for Microsoft Office 365. The campaign showcases the collaborative productive power of Office 365 in the cloud and its cross-device capabilities.
The story follows Julia, an 8-year-old girl, as she brings the idea of gourmet flavoured bubbles to life, collaborating with designers, cake artists and even a professional bubbleologist along the way.
The campaign is realised through a series of content pieces, including the documentary-style hero film, and supported across digital, social, mobile, outdoor and radio. All of this will culminate in the Flubble Machine itself, which will be unveiled to the public at Microsoft Flagship Store on Pitt Street in Sydney.
Creative Credits:
Ad Agency: VML, Australia
Production: Infinity Squared
Country: Australia
Executive Creative Director: Aden Hepburn
Copywriter: Jessie Jordan
Copywriter: tahlia calvisi
Art Director: Richard Gray
Producer: Miles Scott
Producer: Carly Harrison
Assoc Creative Director: Chris Scott
Business Director: Betsy Ligibel
Account Director: Andrew Killey
Designer: Morris Rojas
Senior Account Manager: Ellie Jameson
Lead Planner: Ryan Sproull
UI Creative: Phil Beresford
Designer: Welton Zhao
Designer: Vince Leong
Content Producer: Sam Yeomans
Audio: Dan Anthon
Director: Rob Stanton Cook (Infinity Squared)
Producer: Annie Schutt (Infinity Squared)
Editor: James Ashbolt (Infinity Squared)
DoP: James Brown
Photographer: Alexandrena Parker
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VIA «Julia's Super Fantastic Flubble Bubble Machine - Made with Office 365» by Jane Storm