Unicef UK is launching a powerful new film created by Don’t Panic London highlighting the charity’s work for children in conflicts and emergencies. The ad features the powerful music and song by Antony and The Johnsons - Soft Black Stars
This family’s trip to the park was totally normal... until their world was turned upside down. Behind each turn in this film are the real stories of children whose lives have been turned upside down by war or natural disaster. You can add your voice at http://unicef.uk/protectnow
Creative Credits:
Ad Agency- Don’t Panic, London
Creative Director- Richard Beer
Account Director- Sam Adams
Agency Producer- Ellie Moore
Executive Producer- Philippa Thomas
Director/ Production Co.-Karen Cunningham/Thomas Thomas Films
Producer- Trent Simpson
Editor and Edit House- Owen Oppenheimer / The Quarry
Post Production- Time Based Arts
Sound Design- Engineer: Mark Hellaby/ Studio: 750mph
DOP- Callan Green
VIA «New Unicef UK's Powerful New Ad Campaign "The World Upside Down" Is As Beautiful As It Is Heartbreaking» by Jane Storm