In August 2014 the Russian government banned food import from the European Union. Giulio Zompi, the owner of an Italian grocery shop in Moscow inspired an extraordinary ad, that hides from police officers.
The agency used an open source face tracking code, changed it to detect Russian police uniforms and equipped an ordinary outdoor banner 250 meters away from main Russian Police Headquarters with a camera and computer.
Creative Credits:
Agency: The 23 (Krasnogorsk)
Client: Don Giulio Salumeria (Moscow)
VIA «This Russian Outdoor Billboard Actually Hides From The Police» by Jane Storm