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The World of Autism PSA : Autism Speaks "Jacob's Story"


Autism Speaks joined the Ad Council and BBDO New York, the long-time volunteer agency for Autism Speaks, to launch a new series of public service advertisements (PSAs) designed to help parents recognize the early signs of autism and take immediate action.

For the first time in the campaign’s history, the new PSAs feature an imaginative world, created using 3D and stop-motion animation, inspired by stories of real children with autism and told from the perspective of a child with autism. The PSAs are an extension of the award-winning “Learn the Signs” campaign, created by BBDO, which has helped significantly increase the percentage of parents who recognize the early warning signs of autism.

To read more about Autism Speaks' awareness, fundraising, science, and advocacy efforts, or to read about some about other exciting initiatives, please visit: www.autismspeaks.org.



Creative Credits:
Advertising Agency:BBDO, New York, USA
Chief Creative Officer:David Lubars, Greg Hahn
Worldwide:David Lubars
New York:Greg Hahn
Executive Creative Director:Matt Macdonald
CD:Mark Anderson
Copywriter:Mark Anderson
Acd:Bianca Guimaraes
Art Director:Bianca Guimaraes
Senior Producer:Whitney Collins
Executive Music Producer:Melissa Chester
Senior Radio Producer:Chris Cassar
Account Director:Sarah Parkinson
Account Manager:Sarah Albertelli
Account Executives:Michelle Brandow; Sigourney Hudson-Clemons
Production Company:Lobo Productions
Director:Guilherme Marcondes
Creative Executive Producer:Loic Francois Marie Dubois
Producer:Aron Matschulat Aguiar
Director Of Photography:Alexandre Elaiuy, Vince Vennitti
Associate Producer:Eliza Flores
Type Designer:Marcelo Righini
Digital Creative Director:Carolina Azevedo
Music And Sound Design:Human
Sound Mixer:Corey Bauman

VIA «The World of Autism PSA : Autism Speaks "Jacob's Story"»

VIA «The World of Autism PSA : Autism Speaks "Jacob's Story"»